Often described as the “younger sibling” of Rolex, Tudor has carved out its own reputation as one of the most exciting Swiss watch brands today. Known for robust tool watches, vintage-inspired designs, and incredible value for money, Tudor has become a favourite among collectors and first-time luxury watch buyers alike.
If you’re considering buying a Tudor in the UK, whether new or pre-owned, this guide will help you understand the brand, its models, and how to make the right choice for your lifestyle.
At Bridge & Bezel, we carefully source and authenticate Tudor watches so you can shop with confidence. Explore our full range here: Tudor Collection.
Why Choose Tudor?
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Rolex Heritage – Founded by Hans Wilsdorf (the same founder as Rolex), Tudor benefits from shared expertise and Swiss craftsmanship.
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Outstanding Value – Tudor offers luxury Swiss watches at a more accessible price point, without sacrificing quality.
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Modern Movements – Many models now feature in-house calibres with excellent accuracy and long power reserves.
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Design Appeal – Tudor blends heritage styling with modern innovation, appealing to collectors and newcomers alike.
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Strong Resale Market – Models like the Black Bay 58 and Pelagos are increasingly sought-after, holding value well.
Popular Tudor Models
Here are some of the most iconic Tudor watches to consider:
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Tudor Black Bay – A vintage-inspired dive watch range, with the popular Black Bay 58 offering a slimmer, more wearable case.
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Tudor Pelagos – A professional-grade dive watch in titanium, with 500m water resistance and a helium escape valve.
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Tudor Heritage Chrono – A modern take on Tudor’s racing chronographs from the 1970s.
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Tudor Ranger – A clean, utilitarian tool watch ideal for everyday wear.
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Tudor Royal – Sporty elegance with integrated bracelet design, ideal as an alternative to luxury sports watches.
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Tudor Glamour & Style Lines – Dressier models with refined designs at competitive price points.
👉 Discover our current selection of Tudor watches.
Buying Tudor in the UK
When purchasing a Tudor in the UK, you have several options:
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Authorised Dealers (ADs)
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Available at retailers like Watches of Switzerland, Goldsmiths, and Beaverbrooks.
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Good availability compared to Rolex, but hot models (such as the Black Bay 58) may still have waitlists.
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Pre-Owned Market
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Tudor’s popularity means many lightly worn examples are available.
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Pre-owned can offer immediate access and sometimes lower pricing.
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Private Sellers
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Buying directly from individuals can be risky without authentication. Always insist on verification.
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Tips for Buying a Tudor Watch
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Set Your Budget – New Tudors generally range from £2,000 to £4,500, with rare or limited editions commanding higher prices.
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Choose Your Style – Tool watch (Pelagos, Ranger) vs. classic (Royal, Glamour).
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Check Case Size – Black Bay 58 (39mm) suits smaller wrists, while Pelagos (42mm) is larger and more robust.
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Think About Movement – Many Tudors now feature in-house movements with 70-hour power reserves, but earlier models may use ETA movements (still reliable and often easier to service).
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Buy From a Trusted Seller – To avoid fakes and poor servicing, always purchase from a reputable source.
Tudor vs Rolex – What’s the Difference?
While Tudor benefits from Rolex’s heritage, the two brands serve different niches:
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Price – Tudor is more affordable, making it a great entry point into Swiss luxury watches.
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Materials – Tudor often uses stainless steel or titanium, whereas Rolex leans more on precious metals.
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Movements – Rolex makes all movements in-house, while Tudor has transitioned from ETA movements to its own in-house calibres in recent years.
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Design – Tudor embraces bold, vintage-inspired looks, whereas Rolex tends to stay conservative and timeless.
Many collectors own both, seeing Tudor as the perfect complement to a Rolex.
Why Buy From Bridge & Bezel?
At Bridge & Bezel, every Tudor watch is:
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Expertly authenticated
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Professionally serviced
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Securely shipped within the UK with full insurance
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Backed by our guarantee for complete peace of mind
Final Thoughts
Tudor offers some of the best value in the luxury watch world today. Whether you’re looking for a rugged Black Bay, a professional Pelagos, or a sleek Royal, Tudor has a watch that delivers Swiss quality without the long waitlists or premium prices of Rolex.
👉 Start exploring today — browse our Tudor collection here and find the perfect Tudor to add to your collection.