News

Tudor Facts
Interesting Facts About Tudor: A Legacy of Excellence Tudor, a brand synonymous with luxury and precision, has carved out a unique niche in the world of horology. Established in 1926 by Hans Wilsdorf, the founder of Rolex, Tudor has consistently combined craftsmanship with innovation. Here, we explore ten fascinating facts about Tudor that highlight its significance in the watchmaking industry. 10 Interesting Facts Rolex Origins: Tudor was created as a more affordable alternative to Rolex. The brand was designed to provide the same quality as Rolex watches but at a... Read more...
Rolex Opinion
The Timeless Appeal of Rolex: A Deep Dive into a Watchmaking Icon When it comes to luxury watches, few names resonate as powerfully as Rolex. Renowned for its precision, craftsmanship, and iconic design, Rolex has earned its place at the pinnacle of horology. This editorial explores the multifaceted allure of Rolex, examining its design heritage, technological innovations, market context, and the perspective of collectors and buyers. Design & Heritage Rolex is synonymous with luxury and sophistication. Founded in 1905 by Hans Wilsdorf and Alfred Davis, the brand has a rich... Read more...
Fratello Talks: Watches We’d Buy New At Three Price Points
The Ultimate Guide to Buying Luxury Watches at Three Price Points When it comes to luxury watches, enthusiasts often find themselves navigating a wide array of options across different price points. Whether you’re just starting your collection or looking to add to your existing trove, understanding the best choices available within your budget is crucial. This guide will explore exceptional watches from Rolex, Omega, and Tudor at three distinct price levels: under $1,000, under $5,000, and under $10,000. Context/Background The luxury watch market has evolved significantly over the years, with... Read more...
Omega Opinion
The Timeless Allure of Omega: A Deep Dive into Luxury Timepieces Omega has long been a name synonymous with luxury, precision, and innovation in the world of horology. The brand competes fiercely with giants like Rolex and Tudor, providing enthusiasts with an array of choices that blend style with substance. With iconic models such as the Speedmaster and Seamaster, Omega has firmly established itself as a pillar in the luxury watch market. In this editorial, we will explore the brand’s design ethos, technological advancements, market position, and what makes Omega... Read more...
Tudor Opinion
The Timeless Allure of Tudor: A Luxury Watch Brand Worth Exploring Tudor is often seen as the younger sibling to its illustrious parent brand, Rolex. While Rolex has long occupied the upper echelons of luxury horology, Tudor has carved out a distinct identity, merging quality craftsmanship with a more accessible price point. The brand’s offerings, particularly the Tudor Black Bay series, are gaining traction among collectors and enthusiasts alike. In this editorial, we delve into Tudor’s design philosophy, technological advancements, market positioning, and what potential buyers should consider. Design &... Read more...
Hot Take: The New Tudor 1926 Luna — Nailing It On The First Try?
Tudor 1926 Luna: A Fresh Moonphase Addition with Timeless Elegance Introduction Tudor, a brand synonymous with refined craftsmanship and innovative design, has introduced the Tudor 1926 Luna, a remarkable addition to its lineup. This watch marks a significant milestone for Tudor as it features the brand’s first-ever moonphase complication. While Tudor is often associated with sporty designs like the Black Bay and Pelagos, the 1926 Luna leans into elegance, making it a versatile choice for both watch enthusiasts and collectors alike. Context/Background The Tudor 1926 collection has long been celebrated... Read more...
Tudor Facts
Discovering Tudor: 10 Interesting Facts About the Brand Tudor is a name that resonates deeply within the watchmaking community, often standing in the shadows of its more illustrious parent company, Rolex. However, Tudor has carved out its own niche with a unique blend of style, quality, and value. Here are ten interesting facts about Tudor that highlight its significance in the world of horology. 10 Interesting Facts Rolex Origins: Tudor was founded in 1926 by Hans Wilsdorf, the same visionary behind Rolex. The brand was created to offer quality watches... Read more...
Introducing – The new Tudor 1926 Luna, the Brand’s First Moonphase Watch
Introducing the Tudor 1926 Luna: A New Era for the Brand’s First Moonphase Watch In the world of luxury watches, Tudor has long been celebrated for its robust designs and reliable movements, often drawing comparisons to its parent brand, Rolex. With the recent launch of the Tudor 1926 Luna, the brand takes a significant step into new territory by introducing its first moonphase complication. This watch not only expands Tudor’s repertoire but also appeals to collectors and enthusiasts alike who appreciate the blend of elegance and functionality. Context/Background Tudor, founded... Read more...
New Release: Tudor 1926 Luna Watches
Introducing the Tudor 1926 Luna: A New Moon Phase Watch for Collectors The watch industry is always buzzing with excitement when a brand like Tudor announces a new release. The latest addition to their lineup, the Tudor 1926 Luna, brings a fresh take on the moon phase complication, a feature that has garnered attention among luxury watch enthusiasts. With its elegant design and refined craftsmanship, the Tudor 1926 Luna is set to make waves in the competitive market of entry-level Swiss moon phase watches. Context/Background Tudor, a brand with a... Read more...
Fratello Talks: Endgame Watches
The Quest for the Perfect Timepiece: Understanding Endgame Watches In the world of luxury watches, the term “endgame watch” refers to that ultimate timepiece that every enthusiast dreams of owning. It’s a watch that encapsulates personal style, prestige, and the culmination of a collector’s journey. For many, brands like Rolex, Omega, and Tudor represent the pinnacle of horological achievement. In this article, we’ll delve into the concept of endgame watches, highlighting iconic models and offering insights for potential buyers. Context/Background The notion of an endgame watch varies from collector to... Read more...
Five Non-Classic Omega Speedmasters Worthy Of Any Collection
Five Non-Classic Omega Speedmasters Worthy Of Any Collection The Omega Speedmaster, often hailed as the “Moonwatch,” has long been celebrated for its iconic design and historical significance. However, there’s a world beyond the classic models that offers unique aesthetics, cutting-edge technology, and a rich narrative. In this article, we’ll delve into five non-classic Speedmasters that are worthy of any luxury watch collection, alongside insights into their specifications, market context, and tips for potential buyers. Context/Background Introduced in 1957, the Omega Speedmaster was originally designed for motorsport and aviation enthusiasts. Its... Read more...
According To Ariel: More & More Watches Are Being Sold To Hobbyists, Not Luxury Consumers
The Evolving Landscape of Luxury Watch Collecting: A Shift Towards Hobbyists In recent years, the luxury watch market has seen a notable shift. Increasingly, watches are being purchased not just as symbols of success, but as cherished collectibles by hobbyists. This trend is reshaping the way brands like Rolex, Omega, and Tudor approach their markets. In this article, we’ll explore the context of this change, what it means for collectors, and offer valuable tips for prospective buyers. Context/Background The luxury watch industry has traditionally catered to affluent consumers looking to... Read more...